A website audit is a full analysis of all the factors that affect website's visibility in search engines.
On-page SEO is the process of making your website search engine friendly.
Offsite SEO is a technique that can be used to improve the position of a web site in the search engine results.
Keywords are the search terms that people enter into search engines. Your rankings are based on the relevance of your page to those keywords.
Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.
Social Media is a reference to a webpage's collective shares, likes and overall social media visibility as perceived by search engines.
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